
DELIVERABLES
Find here below the public deliverables of the ECO-merce project:
Work Package 2 : Value-Driven Skills Framework for Sustainable Marketing in e-Commerce for Agri-food Actors
This report presents the key findings of Activity A2.2 – Conducting Skills Needs Analysis, drawing on evidence from focus groups, producer surveys, follow-up interviews, and consumer data analysis.
The report identifies the priority skills and broader capability areas needed for sustainable marketing in agri-food e-commerce. It links the needs analysis to the next stage of ECO-merce by providing a competence-based foundation for later learning and training outputs.
This validation report presents the review of the ECO-merce Competence List developed within WP2 - Value-Driven Skills Framework for Sustainable Marketing in e Commerce for Agri-food Actors.
