ECO-merce implements a series of interconnected activities to deliver concrete and impactful results:

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• Skills needs analysis & consumer insights
  Identification of key gaps in sustainable marketing, mapping of consumer expectations and values  > Discover our consumer persona cards

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• Development of the ECO-merce Skills Framework
  A value-driven framework defining the competencies needed for sustainable e-commerce in the agri-food sector

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• Creation of training modules
  Design of interactive and practical learning content focused on sustainable marketing in e-commerce

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• ECO-merce Academy (online platform)
  A digital learning environment providing access to training resources for professionals and educators

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• Train-the-Trainer programme
  Empowering educators and trainers to deliver and replicate the ECO-merce approach

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• Co-creation workshops & roadmaps
  Supporting agri-food actors in developing tailored, long-term sustainable marketing strategies

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• Dissemination & community engagement
  Workshops, events, and a final conference to share results and maximise impact across Europe

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These activities ensure that the project is both practical and scalable, with long-term benefits for the entire sector.